Today almost every business wants to join hands with the Microsoft Azure platform. The reason is simple; Azure comes with a wide bandwidth of different audiences that can help any business flourish.
If you are using the Azure platform for your business, you would have noticed that just dynamically, this platform has changed over the years. The data center of the Azure marketplace is massive, and there is always a possibility that it has at least one solution to whatever problem you are facing.
The azure marketplace has accepted all the technological innovation with open arms; this is why today you see virtual machines using pictures found on the platform.
This article will go through how the Azure marketplace is doing wonders for the business and why to sell on azure marketplace.
Why Sell On The Azure MarketPlace?
To be successful in the business industry, you must have knowledge about the latest business trends – not only what businesses are surfacing recently, but you also need to have an idea about the various aspects of those businesses. This way, you will be able to formulate a plan that will offer an edge over your competitors.
With Azure marketplace, Microsoft aims to create a network to connect with customers and business partners. Below are a few additional reasons that will help you understand why you need Azure marketplace to upscale your business.
1. Global Scaling
Integrating your services with Azure helps you cater to your services all around the world. The audiences can simply avail of your services and deploy your solution to any area of their choice. However, you must remember that this feature shows a full bloom only when your backend is supporting it.
2. Generating New Leads
As we have already mentioned, Azure has a wide bandwidth of audiences from every niche. So, no matter what your business, you will always find audiences looking for your solutions.
Azure helps you advertise your solution to create awareness among the people and help you reach out to the most relevant audiences.
3. Promoting Your Brand
Azure Cloud marketplace is the best platform to promote your brand among people. Once you publish your product on the Azure marketplace, it is visible to all the public areas of Azure. Hence, without adding any extra effort to promote your solution, you get to promote your brand.
Furthermore, with the help of the Azure marketplace, Cross-selling and Upselling is always a possibility. You can easily boost your sales sequences and speed up your projects.
4. Co-Marketing Benefits
Azure offers its partners with Co-Sales features. Once you are ready with the Co-Sales, Azure offers you a team of specialists who analyze the market for you and develop a valuable strategy to create various sales channels on the Azure platform.
5. Efficient Monitoring
Similar to any online platform where you can see how your campaign is performing or which campaign has been more effective in terms of ROI, the Azure platform offers a more advanced version of this.
Using this platform gives you valuable insights into the sales, orders, performance, payouts, and even demographics to better understand your current standing in the market.
Conclusion
The Azure Marketplace is a one-stop-shop for all your problems. It offers many benefits that help businesses accelerate their sales and venture and create themselves into a new industry altogether. And the best part is that the services are free. Yes, you are in a partnership with Azure; so, for every product and service you sell, Microsoft earns a commission.
With that being said, we hope that you now have a clear understanding of the advantages associated with selling your product and services on the Azure marketplace. So, what are you waiting for? Get started now!
