2022 is shaping up to be an incredible year for Instagram Stories. With the pandemic hopefully winding down, there’s a good chance that people will be looking to travel and explore again. With over 500 million daily active users, there will be a lot of competition for attention on the platform.
Here are 8 killer tips to help you stand out from the crowd and make your Instagram Stories:
Add Text And Graphics To Your Stories
Adding text and graphics to your stories is a great way to make them more engaging and visually appealing, which in turn helps to grow your following. Instagram offers a variety of built-in tools that you can use to add text, stickers, and other elements to your stories.
Designing unique and eye-catching graphics can be a great way to make your stories stand out. Canva is a great online tool that you can use to create professional-looking graphics for your stories.
It can be pretty easy to crowd your stories with too many elements. Try to use restraint and only add text or graphics that are absolutely necessary. Otherwise, your stories will end up looking cluttered and messy.
Using lighter filters can also be an excellent way to make a simple piece of content more visually appealing. Some users can flick through stories they view speedily, meaning they will only stop if something really catches their eye. If they see a visually appealing story, they are more likely to stop and take a closer look.
Use Videos In Your Stories
Videos are more engaging than images, so they’re a great way to grab people’s attention. You can use videos you’ve recorded yourself or sourced from elsewhere on the internet. Just make sure that you have the right to use any videos that you didn’t create yourself.
Breaking your video concepts down can help you plan out a compelling story. You don’t have to use all of the footage you record, so focus on the most exciting and engaging parts.
Developing a content tree can be really helpful when creating videos for your stories. This is a way of planning out the different scenes and elements you want to include in your video. Doing this can also help you make better long-term plans and create more minor overlaps in information.
Ensuring your videos are visually appealing is also crucial in making sure people stop watching them. This can be done by adding text or graphics and using filters to enhance the colors and overall look of your videos.
Add Music To Your Stories
Adding music to your stories is a great way to add another layer of interest and engagement. You can find music to use in your stories by searching Instagram’s built-in music library or using a third-party app like Musically.
Adding music can really help you set the mood for your story and make it more enjoyable for viewers. Just make sure that you choose music that is appropriate for the content of your story.
Having music commissioned for your brand specifically can be an excellent way to make your stories genuinely unique. Some of the most successful brands inside and outside of Instagram have utilized the benefits of having a bespoke soundtrack.
Use Polls And Quizzes In Your Stories
Polls and quizzes are a great way to get people interacting with your stories, as the followers themselves are your first and foremost guide to Instagram. You can use them to gather feedback from your audience or add some fun and engagement to your stories.
There are some significant advantages to using polls and quizzes in your stories, such as:
You can get valuable feedback from your audience
They’re a great way to add some fun and engagement to your stories
They can help you boost your story’s reach by getting people to share them with their friends
Instagram offers a variety of built-in poll and quiz stickers that you can use in your stories. You can also find third-party apps that offer more options for polls and quizzes.
There can also be potential to benefit from seasonal quizzes that help you capitalize on current trends for each different part of the year. This can be quite a beneficial strategy as you can produce timely and relevant content without having to put in too much extra effort.
Use Location Stickers In Your Stories
Location stickers are a great way to add context to your stories and let people know where you are. You can also use them to highlight specific places you want people to check out.
If you’re traveling to a new place, be sure to use location stickers in your stories so that people can follow along. You can also use them to promote local businesses and attractions. You can develop some of your own location stickers to draw more credibility to your brand.
Instagram is constantly receiving new updates, with new features being added regularly. It’s essential to stay up-to-date with the latest changes with stickers and other emojis as they can be really beneficial for engaging an audience.
Add Hashtags To Your Stories
Hashtags are a great way to get more people to see your stories. You can add hashtags to your stories by using the built-in hashtag sticker or by adding them to the caption of your story.
There are a few things to keep in mind in regards to using hashtags on Instagram:
- Only use relevant hashtags
- Ensure you use different hashtags each day
- Use a mix of popular and niche hashtags
- Don’t use too many hashtags
Do some research to find the most popular hashtags in your niche and use them in your stories. Using hashtags ineffectively can be very harmful to the business and will likely reduce the return on any investments you may have made. If you’ve used Instagram ads or purchased likes to help grow your following, consider this very important.
You can also create unique hashtags for your brand or specific campaigns. For example, you could use #mybrandstory for stories about your brand or simply tag the general activity you are undertaking, such as #climbing or #hiking. If used effectively, hashtags can be a significant part of your business strategy.
Use Animated Gifs And Emojis In Your Stories
Animated gifs and emojis are great ways to add fun and personality to your stories. You can find both things in the built-in Giphy library on Instagram.
Adding animated gifs and emojis can help you make your stories more enjoyable for people to watch. Just be careful not to overdo it and make your story too busy or overwhelming.
Depending on your brand, you may want to use more harsh or formal language in your stories. But if you’re trying to add some personality and fun, emojis and animated gifs are a great way to do it.
Sometimes adding small images around the edges can help draw people’s attention to your story.
Create A Series Of Story Highlights For Your Profile
A story highlight is a collection of stories that you can save to your profile for people to view later. This is a great way to showcase your best content and give people a reason to follow you on Instagram.
You can create story highlights by going to your profile’s ” Stories ” section and selecting the ” Create Highlight ” option. You can choose which stories you want to include and give your highlight a name.
Creating a series of story highlights is a great way to keep people engaged with your content. Be sure to update your highlights regularly so that people have a reason to keep coming back.
Instagram Stories are a great way to share your content with the world. With so many people using Instagram, it’s essential to find ways to stand out and engage viewers. In this article, we’ve shared eight tips that will help you create better stories that people will want to watch. Thanks for reading!
