Marketing Podcast with Jeremy Kenerson
In this episode of the Duct Tape Marketing Podcast, I interviewed Jeremy Kenerson. Jeremy’s journey in internet marketing began in 2009 when he assumed leadership of the sales team at Infusionsoft (now Keap). In 2013, he founded his own digital agency, specializing in the complete customer lifecycle.
Over the last decade, Jeremy mastered the art of outsourcing, investing over $1 million in overseas teams, making him a true authority in remote team delegation. He has revolutionized outsourcing with his “Insourcing” methodology, as the founder of DeskTeam360 – a long time partner of the Duct Tape Marketing Agency Network.
Key Takeaway:
During this podcast, we discussed the importance of effective outsourcing and insourcing in marketing, emphasizing the value of communication and collaboration with remote teams to achieve successful outcomes. Additionally, we highlight the significance of strategic partnerships in expanding one’s marketing reach without forgetting the need for quality, consistency, and professional expertise while outsourcing.
Questions I ask
- {01:00} How do you define insourcing?
- {01:50} What kind of issues have you encountered, in trying to get to where you are today?
- {02:43} What do you say to folks that want to start outsourcing but think they won’t be able to accomplish it?
- {06:26} Please, provide us with an overview of Desk360, your company
- {10:46} What has been your best method of generating leads in new business for your own organization?
- {13:18} Where do you see the future of insourcing going?
- {18:34} What’s on the horizon for you?
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This episode of the Duct Tape Marketing Podcast is brought to you by the Desk team 360
Desk team 360 is the #1, flat-rate, digital marketing integration team, that helps small businesses and marketing agencies with graphic, web design, and on-page marketing services.
