John Lewis has built up quite the reputation for a heartwarming Christmas ad – and 2020’s offering was no exception with Give A Little Love.
Telling the tale of a community paying one small act of kindness forward, the sweet two-minute tale transforms through a series of cartoon worlds before eventually ending up with humans.
Alongside the rest of the Christmas ads, it’s up there – but how do you guys feel it compares to the previous years’ offerings?
Here’s a brief recap of the past nine years of emotional tearjerkers, to jog your memory.
The Long Wait (2011): While John Lewis did ads before this, The Long Wait was their first real mini-movie that kickstarted a British tradition. In it, a young boy is seen getting over excited about Christmas Day, seemingly desperate to open all his presents. Only when the day comes, it turns out he was actually excited to give back to his family.
The Journey (2012): The Journey tracked the tales of a snowman, who was trying to find the perfect gift for his snowlady. Looking everywhere and travelling far and wide to find them, he finally emerges victorious and presents her with… some wooly gloves so she can keep her hands warm.
The Bear And The Hare (2013): The Bear and The Hare was the first big boom for John Lewis, which was scored by Lily Allen’s cover of Keane’s Somewhere Only We Know. It showed a bear going into hibernation for the winter, with his hare best friend buying him an alarm clock for Christmas to make sure he doesn’t miss out on the fun.
Monty The Penguin (2014): A little boy and his best friend Monty The Penguin do everything together, and so for Christmas the boy decides to help his mate find love. After all the adventures, it’s revealed that Monty is in fact his stuffed toy.
The Man On The Moon (2015): In partnership with Age UK, John Lewis aimed to highlight loneliness of older people at Christmas by showing an old man living on the moon, who becomes friends with a young girl on Earth who realises he’s by himself. If the message doesn’t set you off in tears, the cover of Half The World Away by Aurora will.
Buster The Boxer (2016): Sometimes you don’t need to be sobbing into a tissue box over a Christmas ad, with this year’s offer the tale of a dog who wants to ‘fly away’. And by that we mean, get out into the garden and play on a trampoline. Too cute.
Moz The Monster (2017): Moz was the kindly monster that lived under a little boy’s bed. Initially scared by his snoring and grumbles, the pair soon become good friends and play games into the night. But when Moz realises the little boy was losing sleep because of him, he buys him a night light for Christmas, making him disappear.
The Boy And His Piano (2018): Sir Elton John took a trip down memory lane on this one, remembering the first piano he was bought as a child. Gifted a piano by his grandmother, Sir Elton’s track Your Song plays as it zooms through his life and successes to the present day.
Excitable Edgar (2019): Edgar the Dragon was a cute little thing but would blow out fire whenever he got too excited – completely destroying a villages Christmas decorations in the process. Thankfully, a little girl is on hand to show him that he can be helpful.
So… which one is your favourite?
Place your bets on which one is your fave now!
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