How 4 Make-up Factories Create Their Magnificence Merchandise

Following is a transcript of the video.

Narrator: Here is how 4 make-up factories create their merchandise.

ColourPop Cosmetics makes its merchandise in Los Angeles. To make its fan-favorite Lippie Stix, in-house chemists combine the bottom system with powder pigments. That goes by way of a mixer 3 times to verify all the pieces is evenly mixed. Then the combination is poured right into a mildew, the additional lipstick is scraped off, and your complete container is chilled. It is unmolded and transferred into tubes. The model’s crème gel liner pencils are made with the same course of. First, the pigments are weighed and blended. A liquid mix of elements is added to the powder to make the liners smudge- and transfer-resistant. It is blended just a few instances in order that it is all properly blended. Filler is added to verify the eyeliner can unfold simply when utilized. And wax is added to assist hold the eyeliner in place. The combination is positioned within the eyeliner mildew, rigorously pushed by way of, then wrapped in a plastic wrap to stop contamination. The ultimate eyeliner is then packaged by hand and shipped.

Profit Cosmetics’ Exactly My Forehead pencil is without doubt one of the model’s best-selling merchandise. All of it begins inside its Tokyo manufacturing facility. White, black, yellow, and purple pigments are mixed with elements like stearic acid that assist thicken the combination. A wide range of waxes and oils are added, which assist bind all of the elements collectively. The combination is poured right into a rolling machine, which turns it right into a pencil-shaving consistency. These shavings are compressed collectively to create the core of the pencil. A machine cuts it into tiny, exact items, then it goes by way of a shade and sturdiness check. The shade check makes positive each coloration is what it is alleged to be, whereas the sturdiness check makes positive the product can endure 25 instances its weight earlier than breaking. The merchandise that cross the check are individually crammed by hand and x-rayed earlier than making their solution to shops and your brows.

Rimmel London’s Keep Matte Liquid Lip Color merchandise are made to be tremendous pigmented and long-lasting. Beauty scientists check the matte system to verify it is touch-proof, kiss-proof, and waterproof. Every coloration is examined for smoothness. Then it is blended with the bottom matte system. The combination goes inside a viscometer to check the thickness. And, lastly, it is bottled and examined to verify it passes the matte check. There are at present over 20 matte shades you’ll be able to strive.

Sona Gasparian is an LA-based magnificence blogger and the founding father of Persona Cosmetics. Persona carries quite a lot of lip, eye, and face merchandise. When creating her eye shadows, Sona develops a system and colours alongside a chemist. She additionally determines the press ranges for every shade to verify the attention shadows have much less fallout and extra pigment. As soon as all of the shadows are prepared, they’re packaged and shipped. These are the model’s Coloration Idea Eye Kits. Sona’s viewers goes alongside for the journey with each product growth, contributing to the scent, system, and shades of merchandise.